Product Development

A range of skills have been used here to deliver such as: 

For the Royal Shakespeare Company in Stratford upon Avon, market audit and research, development and tendering for new short breaks programme. 

For Volcano Theatre Company, Swansea, facilitated two-day management conference, reviewing strategic direction, staff development and succession planning and programme plans. 

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Brand Management

A range of skills have been used here to deliver such as: 

For Tourism South East tourist board, brand mapping consultation and audit across South East England, covering all regional and local tourism brands, leading to funding review and recommendations. 

For specialist cultural tour operator, Heritage Group Travel in Bath, carried out strategic marketing review, preparing marketing and communications plan, including brand identity recommendations. 

For The Poppy Factory in Richmond, worked with Chief Executive, trustees and The Brand Union to develop a new vision and visual identity for the charity “Getting you back to Work”. 

Interim Management

A hands-on approach to business, coupled with experience across a wide range of organisations, means that Lynn has the skills and flexibility to take on part-time or short term appointments to cover unexpected staff departures or simply work overload. Experience includes:

As interim Head of Marketing & Development, Hampton Court and Kensington Palace for 12 months, managed marketing departments and resources, planned and launched advertising campaigns and managed press office.

As interim Head of Marketing & Development, Tower of London for 15 months, managed marketing departments and resources, planned and launched advertising campaigns, managed catering and function contracts and revenues, managed press office, prepared HRP sponsorship and fundraising strategy.

For Courtauld Gallery at Somerset House, four periods of interim management - marketing and development programme for the gallery including special exhibition advertising campaigns, visitor research programmes and e-marketing development for permanent gallery collection.

For Birmingham Museums Trust, project managed marketing and PR launch campaigns for major new History Gallery at Birmingham Museum & Art Gallery (2012) and Thinktank Science Museum (2013).